Is there anything more disingenuous or less sincere then the “I’m sorry but?” What other four words (three I guess if you consider the contraction “I’m” a single word) allow one to pretend to apologize while at the same time providing the perfect segue for a lecture explaining why one does not actually need to. In fact, in many cases the “I’m sorry buttee” is in for an educating discourse on why they should be the one apologizing. Can we please, as a collective unit of humanity, agree to stop saying this. If I might suggest an alternative, simply withhold the apology until such time as one is actually sorry, and then proceed to apologize in a sincere and meaningful fashion. Save the explanations and caveats for a later date or never. If one is not actually sorry, that is OK too, simply refrain from apologizing as described in the previous sentence. That is all.