In sales and marketing, predictive analytics is a type of AI that has gained impressive momentum in recent years. Companies use this technology to predict which leads will become customers based on traits or behav…
Wait, what? type of AI? The hedging game continues apace. First AI was going to be better than human even more than human, than fully human, then mostly human. We have now reached part human. A type of human.
By the way you could reword this sentence as “,……. predictive analytics is a type of data analysis that makes use of sophisticated algorithms that take available consumer data as input and process it through complex statistical models to output a prediction of future behavior, that has gained impressive momentum in recent years.
No intelligence, artificial or otherwise needed. An editor yes. That was one hell of a run-on